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  4. Reasons & ways to use promotional products:


  6. •Attract new customers

  7. •Build customer goodwill

  8. •Encourage repeat business

  9. •Generate customer referrals

  10. •Market your business

  11. •Supplement direct mail advertising

  12. •Stimulate trade show traffic

  13. •Cultivate public relations

  14. •Help employees feel valued

  15. •Boost company perception

  16. •Inspire customer loyalty

  17. •Establish name recognition

  18. •Reactivate old accounts

  19. •Commemorate special events

  20. •Build an image

  21. •Get attention

 

Recipients of promotional products have a much more positive opinion of a business when receiving giveaways.  They are more likely to patronize the business as well as recommend it.

A recent study revealed that 71% of business people reported having received a promotional product in the last 12 months.  Of that group, 34% had the item on their person and 76% could recall the advertiser’s name.  52% of that group did business with the advertiser after receiving the promotional product and 52% reported their impression of the advertiser was more favorable after receiving the item.
 
Recipients of promotional products remember the advertiser’s name.  One study showed that 39% of the people receiving a promotional product could recall the name of the advertiser as long as six months after they received it.
 

Contact Eyedentity today for help getting started with your promotional products campaign!

Promotional Products = Money

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